Before beginning This BLOG! I researched and used a number of sources to assist me in generating ideas.  One of the sources was the book “Crossing the Chasm” by Geoffrey A. Moore.  This book was published in 2002, but what drew me to it was the sub-title “Marketing and Selling Disruptive Products to Mainstream Customers”… Why?

For [...]

Last September I began a review of my MBA Dissertation; four BLOG posts since then have focussed on Chapter 6.1 Discussion.  These posts can be found here:

Revisiting. Why?
RFID has benefits?
Applied or Embedded RFID?
Progress? Baby steps

 In this final “MBA Dissertation Revisited” post attention turns to chapters 6.2. Conclusions and 6.3 Recommendations

NOTE: Original text from dissertation shown [...]

… less than 10 days before it closes!

The competition will run from 00:00 on Tuesday 3rd August 2010 until midnight on Thursday 30th September 2010 and is open to UK healthcare organisations only: e.g. pharmaceutical manufacturers, medical device manufacturers, distributors, wholesalers, hospitals, pharmacies, GPs, etc.

The winner will be chosen from all valid entries and preference will [...]

Don’t forget to enter the competition being held to mark the launch of www.aimconsulting.co.uk

The competition will run from 00:00 on Tuesday 3rd August 2010 until midnight on Thursday 30th September 2010 and is open to UK healthcare organisations only: e.g. pharmaceutical manufacturers, medical device manufacturers, distributors, wholesalers, hospitals, pharmacies, GPs, etc.

The winner will be chosen from [...]

Patient Safety one beep at a time

READING, 5th August 2010 – Every year 20,000 people die unnecessary deaths in hospital, because they’ve been given, for example, the wrong medicine or the wrong dose, but now barcode technology – most commonly used in supermarkets – could save thousands of lives.

It’s a BIG claim, but [...]

Redesigned website: www.aimconsultinguk.co.uk and this BLOG will launch officially on 26th July…

But before then, the challenge is to complete Race For Life on 17th July: 5k, sponsor me here: http://www.raceforlifesponsorme.org/kate-and-janice